Setting up MailChimp newsletter
Starting from the version 5 of Focal, version 4 of Kagami and version 1 of Trademark, our themes allow you to synchronize customers to MailChimp list, without having to manually find a complex form action, as it was the case in our previous themes.
As a consequence, setup time is drastically simplified.
By default, when a customer will enter his email address in a newsletter section, a customer will automatically be created in your Shopify account, with appropriate tags that indicate the customer accepts marketing.
You can view such customers by filtering customers in Shopify admin (if you're already logged to your Shopify account, you can also directly click here).
Finally, you can then simply synchronize those customers to a given MailChimp list by following those instructions.